Fondation d’Entreprise Ricard

Graphics and variations of the visual identity

Initiated in 1999 with the creation of the invitation card for the first “Bal jaune” organised with Beaux Arts magazine, our collaboration with the Fondation d’Entreprise Ricard intensified up until 2018. In 2006, for the reopening of the exhibition space redesigned by Jakob+MacFarlane, the Fondation Ricard entrusted us with the design of their logotype and graphic charter. Agent M also oversaw the adaptation of the structure’s visual identity for their printed material, signage, and various communication materials specific to each event (invitations, advertising, catalogues, etc.). Since, 2006, the agency also creates the décor for the “Cinéphémère” set up in the Jardin des Tuileries during the FIAC. In 2009, we designed the visual communication material and catalogue for the exhibition “Les Archipels réinventés” organised at the Centre Pompidou on the occasion of the tenth anniversary of the Fondation Ricard Prize.
A mission that was renewed in 2013 for a second edition “Les Archipels réinventés #2” that was held at the Vieille Charité venue in Marseille and for which Agent M also designed the signage. The same year, we also created the visual material and signage of the exhibition “Ricard depuis 1932” at the Arts Décoratifs in Paris which was staged by Jakob+MacFarlane who won the “Prix Top Com d’or 2013” for their design.